Tagevent industry news

Event Industry News: Upland Lemon Festival Re-cap

Upland Lemon Festival 2014: Downtown Upland came alive this weekend for the 18th annual Upland Lemon Festival. Despite the downpour on Friday, Upland residents of all ages came out to support local businesses, watch pie eating contests andLemon Idol, and enjoyed shopping, carnival rides, games and food. In addition to the usual festival fanfare, Upland…

Event Industry News: Walking in a Winter Wonderlab

Google’s Winter Wonderlab Google creates Winter Wonderlabs: Leave it to Google to create a high-tech holiday marketing experience. Why go to the Apple store to shop when Google has “stores” that involves virtual snowfall and igloos. Google has selected malls across the nation for their seasonal Winter Wonderlabs. Shoppers can browse the latest Google/Windows products,…

Event Industry News: Inaugural Bizbash Event Style and YouTube Music Awards, and Google’s virtual field trips

BizBash Event Style Awards: BizBash held their first annual National Event Style Awards, celebrating the most creative and beautiful examples of event theme and decor. Winners were announced at the BizBash IdeaFest last Wednesday in New York. There were winners for every category under the event industry sun, like Best Conference (a gorgeous display from…

Event Industry News: Content marketing for events, Twitter updates and Apple announcements

PulsePoint.com Content marketing for events: Content marketing is more than just a buzz term. It’s an effective way to engage your audience and a great way to tell your brand’s story. Content marketing’s primary purpose is to build brand loyalty and recognition. Event planners can utilize content marketing strategies to create excitement before, during and…

Event Industry News: Venues need variety, Apple builds a spaceship and Russia creates Sputnik

Sheraton Fairplex Conference Center Variety is the spice of venue life: Venues are focusing on more than just size and practicality. They are also honing their visually unique qualities. BizBash released an article commenting on how conference planners are looking for ways to break out of the mundane in venue choice. Rather than hosting business…

Event Industry News: 3-D tattoos, a giant smartphone and veggie cocktail trends

Mashable Augmented reality tattoos: While some tattoos are intricate, detailed and captivating, they are motionless. 2-D. Except for when you put a screen in front of them. Alison Bennett’s “Shifting Skin” exhibit displayed photos of tattoos and used several layers of augmented reality to transform body art into a 3-D experience. Gallery guests only need…