What does a famous race horse, exploding freeways and Tom Hanks have in common? Fairplex. Film and Fairplex share a fun history together. A number of commercials and feature films have been shot on campus, including Tom Hanks’ “That Thing You Do!” “Seabiscuit,” “Live Hard, Die Hard,” and “The Fast & The Furious: Tokyo Drift.”…
Event Industry News: Facebook gets a facelift, SXSW, pop-up virtual stores
March 11, 2013
Photo taken from Mashable SXSW: The annual South by Southwest (SXSW) conference and festival kicked off on Friday and continues to go strong this week (March 8-17). SXSW focuses on creative and professional growth, offering the unique convergence of original music, films and emerging technologies. A new addition to the conference? Pop-up hotels made from…
Fairplex at the moment
March 6, 2013
So Cal College Fair is happening over at the Sheraton Fairplex Conference Center right now. Hundreds of high school students piled out of school buses this morning and into the conference center, welcomed by dozens of colleges, trade schools and other career representatives. After talking to college representatives, students went into college preparatory seminars including…
Cabernet Sauvignon just got salty
March 4, 2013
Photo taken from latimes.com Mira Winery, based in Napa, California has begun experimental wine aging techniques by means of the Atlantic Ocean. The inspiration came from the unique flavoring found in bottles of wine gathered from shipwrecks. The idea is to replicate the flavor with Mira’s own wine. Bottles of cabernet sauvignon were placed in…
Event Industry News: Beer gardens, Google Glass, Titanic Round Two,
March 4, 2013
Trend alert: According to BizBash, beer gardens are becoming the new “it” spot for business meetings and other events. These venues are large, loud and casual, yet also equipped with the technology needed to conduct meetings and presentations. The concept is to work first, then play later, all in the comfortable atmosphere of a beer…
Crunched, munched and delivered fresh: Big data for the food industry
February 28, 2013
Photo taken from foodtechconnect.com Big data. One of the biggest buzz words in marketing and one of the most effective ways to analyze consumer and commercial behavior. The question in today’s business world isn’t whether we can gather a large amount of information, but how we present it and what we do with it afterward.…
Event Industry News: The Oscars, a circus and the XBox 720
February 25, 2013
The Oscars: Last night the most influential, prestigious awards ceremony in the film industry left itself open to a flurry of mixed reactions. A number of reviews have described this year’s ceremony as tasteless, boring and way too long. Others enjoyed the musical talent and Seth MacFarlane’s hosting skills. “Argo” won Best Picture, Jennifer Lawrence…
Happy National Margarita Day!
February 22, 2013
In light of National Margarita Day, we thought we would close this week by featuring some fun margarita recipes. Whether planning to entertain guests for a dinner party this weekend, or simply kicking back by yourself for the day, here are several ways to get your fiesta on and start the weekend right. TGIF, after…
4 Wedding Trends for 2013 (Weddings Part 3)
February 21, 2013
At long last we have reached the end of our Weddings series. Parts 1 and 2 focused on building a working relationship with your client and creating a unique experience for them. Part 3 will conclude our series with a look into wedding trends for the upcoming season. What’s out: The past few years have…
Event Industry News: Oscars preparations, Staples Center goes vegetarian and Twitter ups the ante
February 19, 2013
Social media: Beginning on Wednesday, your tweets will have a price sticker on them. Twitter will decide the value of each tweet with a rating system similar to the “Top Tweet” category already on the site. Criteria will likely include number of followers, favorites, and retweets of any given tweet. The Oscars: Next Sunday brings…
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