CategoryEvent Sales

Event Industry News: The Grammys — rain, LED dresses and talent, event tech and bar trends

February 11, 2013

The Grammys: Last night the ever-diverse Staples Center transformed from the Lakers’ home arena into the 55th Grammy Awards ceremony. The focus was equal parts awards, talent and technology. From Taylor Swift’s circus-themed opener (“We Are Never Ever, Ever Getting Back Together”) to Best New Artist fun.’s phenomenal performance of  “Carry On” (it rained on…

5 Helpful Apps for Event Planners

January 18, 2013

We’ve said it once, we’ll say it again: Mobile apps are an essential part of event planning. We did a feature on one such app, Bizzabo and the benefits of incorporating tech into events. 2013 is looking to be the most smartphone-driven year yet. Between guest registration, networking tools, laying out event agendas and good…

Event Industry News: The Golden Globes, the parties that followed, Facebook reveals new element, CES recap

January 15, 2013

Event Season: Sunday marked the official start of the event season in Los Angeles with the Golden Globes. Tina Fey and Amy Pohler made for brilliant hosts, Jodie Foster’s speech is fast becoming infamous and Argo took a lot of awards. So did Les Miserables.  Next up are the Grammys and the Oscars. P.S.: In…

Happy Birthday to the Sheraton Fairplex Conference Center!

January 10, 2013

Today marks the Sheraton Conference Center’s first birthday! The first event held here was a year ago today. Currently we are hosting CalSpas and we are more than happy to have them here! Open first for B2B (business-to-business) between CalSpas and their corporate partners and later this weekend for B2C (business-to-consumer) the conference center will…

2013 Event Trends Part 2

January 7, 2013

Last week we covered trends for the upcoming year regarding food, technology and social media. The second part of our series is all about event production. Design: It’s hard to predict what event design trends will emerge successful. The mind is a bottomless pit of creativity and new ideas spring forth quickly. Individuality and originality…

Color Me Green

December 13, 2012

Pantone (see palate above) officially announced Emerald Green as the 2013 Color of the Year. According to their page, emerald symbolizes “elegance and beauty that enhances our sense of well-being, balance and harmony.” The color paints the mood for 2013. While Tangerine Tango (last year’s color) represented high energy and moving forward, Emerald Green is…