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Event Industry News: The Golden Globes, the parties that followed, Facebook reveals new element, CES recap

January 15, 2013

Event Season: Sunday marked the official start of the event season in Los Angeles with the Golden Globes. Tina Fey and Amy Pohler made for brilliant hosts, Jodie Foster’s speech is fast becoming infamous and Argo took a lot of awards. So did Les Miserables.  Next up are the Grammys and the Oscars. P.S.: In…

Mixology: Beyond “shaken, not stirred”

January 14, 2013

You will always have your rum & coke regulars and cosmopolitan queens but many are  looking forward to the unique concoctions mixologists bring. The art of mixology has received considerable attention over the past few years and it isn’t slowing down anytime soon. Classic cocktails are making a comeback and mixing drinks is considered by…

Holiday Playlist

December 22, 2012

Okay so we are a little holiday happy here on the blog but what can I say, I love it! And most of all I love the traditions and the warmth that seems to emanate from so many people during this time of year. I’ve put together a holiday playlist. In it you will find…

Thanksgiving Party Ideas

November 16, 2012

Before you start busting out the Christmas music and brace yourselves for Black Friday insanity there comes a day of thankfulness, family and friends, and more than anything else, food. Whether you are planning a formal dinner for every family member you have or hosting a small get-together with friends, there are tons of fun…

Facebook Marketing: Dead or Alive?

October 30, 2012

It’s not like Facebook is deemed stabbed to death in the event industry but is it the best option for sharing content? Communicating to your audience/public via social media is key to getting your message out there. The question lies in which platform is the most effective. Eventbrite released an infographic showing the effectiveness of…

Fifty Shades of Running

October 10, 2012

Grey isn’t the only color trending this year. In fact, it’s only one of many and they are all coming to Fairplex, thanks to the Color Vibe 5k. Back in the day people used to run 5ks, 10ks, half marathons and full marathons in typical style, with sweat dripping from their foreheads, the endorphins and…