Introducing the LA Weekender: 5 Events to Check Out

Welcome to the first L.A. Weekender post on Fairplex Insider! Check back on Thursdays for our round-up of weekend fun.

Spring is in the air which means you have no excuse to be hiding indoors! There are plenty of happenings this weekend. So many options, so little time. Luckily for you, we threw together a flexible itinerary of activities to explore if you are so inclined…

Photo taken from Things To Do In LA

1. Poolside, YACHTBecause we don’t shun the hipsters around here, we are absolutely highlighting the fun in the sun happening at Santa Monica Pier on Saturday afternoon. Dynamic duo Poolside are busting out their jams, which match the laid-back Southern California vibe we all embrace. YACHT compliments the tone of the day with some fun jams of their own. If good music, happy hour cocktails and a stroll on the pier is your thing, buy tickets and make your Saturday worthwhile.

2. Beauty & The Beast: This tale as old as time is at the Pantages Theater this weekend. Don’t miss the chance to relive this classic film brought to life on stage!

3. Wildflower Festival: No better way to enjoy spring than a stroll through nature’s beauty! Take your significant other or your kids (or both!) and enjoy the colorful array of flowers featured at the Rancho Santa Ana Botanical Garden. All activities are free with garden admission. 

4. It’s Time For Dodger Baseball!: It’s no surprise that opening day (April 1) will see a packed-to-the-max Dodger stadium but it’s not too late to catch the last pre-season game! Watch the Dodgers vs. the Angels this Friday night with the fam, or purchase (any) remaining tickets for opening day’s Dodgers vs. Giants mayhem.

5. Pomona Art Walk: Venture out to the IE this Saturday night to explore a different side of Downtown Pomona at the Art Walk where more than two dozen galleries feature hundreds of artistic pieces. Grab some dinner at a local restaurant and stroll on over to this free event.

Check back every Thursday for a weekend full of fun!

Fairplex at the moment

So Cal College Fair is happening over at the Sheraton Fairplex Conference Center right now.

Hundreds of high school students piled out of school buses this morning and into the conference center, welcomed by dozens of colleges, trade schools and other career representatives.

After talking to college representatives, students went into college preparatory seminars including athletic recruitment, SAT prep and other relevant topics.

The evening portion of the event is just beginning and the college booths, speakers and volunteer staff are set to welcome the second wave of soon-to-be high school graduates.

Not a bad way to end a Wednesday!

A different kind of love story (Weddings Part 1)

 

http://milliehollomanblog.com/

On the surface the wedding industry seems to be all lace and frills and romance and thrills. At its core, this industry is like any other: it’s a business. It’s about acquiring clients, making them happy and building a strong reputation based on previous work.

And yet, the interaction between a wedding planner and the bride is similar to the relationship process.

1. Planner meets client.

Pamela Neman is Sheraton Fairplex‘s catering sales manager. She is the client’s initial contact when exploring Fairplex as a potential venue. The first “date” is spent showing the potential client the various wedding locations on Fairplex campus. This is everything from the traditional hotel and conference center ballrooms to McKinley’s Grille and Farm to the Meritage wine pavilion.

Highlight the best aspects of your venue. One of Fairplex’s advantages is flexible space. “Everyone has a different taste,” Pamela says. “I show them as many areas of our campus as possible.”

2. Planner signs with client.

cookgore.com

If things go well after the initial “date” the client will let you know.  This is where timeliness kicks in. As soon as the client calls or emails, Pamela replies within the hour (no three-day rule for this relationship.) After verbally confirming a partnership, she immediately drafts a contract and sends it to the client to be signed, sealed, delivered, she’s yours.

3. Planner works with client.

After all the paperwork has been pushed it’s time for the fun part: planning. “We review menus and get a feel for what experience they want,” Pamela says. “We write a proposal and see how they like our arrangements. We want to create an experience unique to them, something they will really like” Three months prior to the wedding are food tastings, DJ/band arrangements, the cake and other key elements.

BrilliantEventPlanning.com

“You need to be organized,” Pamela says with emphasis on the need. “You need to know who the bride’s ‘go-to’ person is, whether its the maid of honor or their personal wedding planner. Start with details and end with details. The little things matter.”

4. Planner keeps client’s best interests at heart.

Know your client on a personal level. “They aren’t just another number,” Pamela says. “They are people. Realize that each client is going to be different… each individual is looking for something different.”

When asked what the most challenging aspect of planning a wedding is, Pamela promptly answered: budget. Unlimited funds are a rarity in this economy. Flexibility is everything.

“The way Sheraton works with tight budgets are with customized menus and spaces; we allow the client to have as much flexibility as possible.”

5. Client marries planner love of their life. Planner looks on with a sense of accomplishment.

flickr.com

When it comes to working with a client it’s all about transparency, timeliness and building a strong working relationship. Pamela’s favorite part of the job is the personal relationship she makes with her clients. “The social side of event planning helps you see people differently. It is more personal.”

& they all lived happily ever after.

Stay tuned for part 2!

 

Infographic: The Importance of Face to Face Meetings

You can have all the virtual conference technology in the world but nothing beats a face-to-face meeting. The trick is to integrate technology (especially the smartphone variety) with your events.

To complement our earlier blog post about helpful event apps, here’s an infographic released by Bizzabo illustrating how people interact on social media platforms and how that benefits the event industry (rather than taking away from it.)

 

Event Industry News: Presidential Inauguration, new Los Angeles venues, influenza outbreak

http://blogs.state.gov/

Inaugural-ities: The Presidential Inauguration went off with nary a hitch on Monday. The U.S. Capitol welcomed the jaw-dropping talents of Beyonce and Kelly Clarkson to sing the National Anthem and My Country Tis’ of Thee respectively and President Obama gave his inaugural speech, fast becoming known as “his most progressive speech he has ever made” (Time Magazine). As for the inaugural ball, there was glitz, glamor and dancing all night long.

LA Venues 2013 BizBash highlighted 10 new venues opening in Los Angeles this winter. New opportunities arise with the grand opening of conference centers and event spaces in the LA and OC areas while several restaurants have created rooms designed specifically for meetings and gatherings large or small.

Technology: Facebook Graph Search continues to generate buzz. Event planners and businesses should start to think strategies on how to use the new search feature to publicize their pages. Looks like SEO will reach a whole new level.

Flu blues: Unless you live under a rock (in which case you probably wouldn’t need to know this, actually) the flu has reached epidemic proportions in 47 of the 50 states in the US and is just now starting to hit California. Entrepreneur.com created an infographic showing the impact the flu has in the workplace and ways to avoid getting sick yourself.

Special shout-out to Alltop: Fairplex Insider wanted to give a special shout-out to Alltop and a quick thanks for adding us to their event planning page! You can check it out here.

Event Industry News: The Golden Globes, the parties that followed, Facebook reveals new element, CES recap

www.bizbash.com

Event Season: Sunday marked the official start of the event season in Los Angeles with the Golden Globes. Tina Fey and Amy Pohler made for brilliant hosts, Jodie Foster’s speech is fast becoming infamous and Argo took a lot of awards. So did Les Miserables.  Next up are the Grammys and the Oscars.

P.S.: In case you were interested, BizBash covered the best of the best in after parties.

CES: Despite news reports predicting (and reporting) the conference to be unexciting and irrelevant to technology and the general public, crowds of over 150,000 showed up to take in over 20,000 new gadgets and wander for hours in the 1.92 million square feet of the Consumer Electronics Show, held in Vegas. Top trends included smart cars, on-the-go mobile charging devices, an overdose of television screens, a variety of transportation devices including motorized skateboards and unicycles and home alarm systems (activated via smartphone) that monitor everything from doors opening to the medicine you take.

Bringing it back to Fairplex: The Sheraton Fairplex Hotel & Conference Center celebrated its first anniversary this past week. As the company continues to grow as a regional leader in the hospitality industry it was a great feeling to look back and see what an asset the conference center and hotel have been to us.

Social Media: Today Facebook revealed their next big installation to the site: Graph Search. More info here.

Heads up: Make-a-thons have arrived:  Innovative minds come together at an event to build and design items for a purpose. In other words, they use their talents to benefit the social good. Julius Solaris wrote a fantastic blog post on some of the newest in event concept design.

Mixology: Beyond “shaken, not stirred”

http://www.rentcafe.com/blog/cities/san-francisco-ca/sf-beats-la-in-old-school-cocktail-war/

You will always have your rum & coke regulars and cosmopolitan queens but many are  looking forward to the unique concoctions mixologists bring.

The art of mixology has received considerable attention over the past few years and it isn’t slowing down anytime soon. Classic cocktails are making a comeback and mixing drinks is considered by some to be a craft worth admiring. After all, experimentation with taste, appearance and the various elements of the earth can make or break a cocktail.

It might sound slightly pretentious but I prefer to think of it as a new way to enjoy food and drink. Regardless of your thoughts on the matter, Sunset Magazine said it best: “It’s a world of new spirits, of ever wilder ingredients… In an era of fast food, craft cocktail bars are places where drinks take time and the end result is about quality.”

Here is what you can expect to find in the bars this year:

http://www.portlandcraftcocktails.com/

  • Food in your drink: No, that piece of bacon didn’t fall into your glass on accident. That slice of kiwi and orchid petals are supposed to be in there. It’s not just mojitos and Bloody Mary’s who get vegetables thrown in. Food adds a little flavor and extracts that extra kick your beverage wouldn’t bring otherwise.

If you are particularly inclined to listen to the experts, just listen to what Aidan Demarest, beverage director of the Hotel Roosevelt’s Spare Room has to say on the matter. Demarest’s own contribution to the culinary cocktail craze is his signature Figgy Smalls, a mixture of of fig jam, egg white, lemon, bitters, thyme essence and Bulleit bourbon with a bacon wash.

  • Summon the trees, gather the locals: Barks, leaves and all other forms of nature are finding their way into cocktails. Many mixologists are collecting the freshest berries, greens and other ingredients from local farms. Additionally, locally produced spirits and beer are becoming quite the norm (more on that in another post.)
  • Flavored vodka: This trend has received mixed reviews but it is a popular trend and it is here and it’s not going away any time soon. So for all who have endured shots of bubble-gum vodka (guilty) or have taken up issue with s’more flavored Smirnoff, I apologize.
  • A bar within a bar (within a bar): Some people just couldn’t be bothered about the newest in cocktail confections. They would prefer to have their standard Coronas and maybe a kamikaze shot if the mood strikes. And that is perfectly fine. But for those who are interested in the more intricate fixings, it has become increasingly common for bars to have smaller stations inside the venue that focus primarily on craft brews and specialty drinks.
  • Gatsby: Classic novel The Great Gatsby is coming to theaters this summer. The long anticipated film is the instigator for any number of theme parties. I suspect several bars, clubs and restaurants will take advantage of this blockbuster as people pick up interest in this era’s favorite drinks.
  • The Speakeasy: I’m going to go out on a limb here and say my friends are responsible for this trend, having dubbed their bachelor pad “The Speakeasy” back in 2010 and they lived up to the name handsomely. More likely, however is that the number of prohibition-era inspired joints have spurred from a serious case of the 1920s throwback.
  • Ready-to-drink: The problem with a well-made, carefully crafted cocktail is the time spent making it. Most people, particularly in the bar scene don’t want to wait 20 minutes for their drink. At the same time, cracking open a bottle of a pre-made cocktail just doesn’t seem appealing. Luckily ready-made cocktails that retain flavor and quality are becoming more and more common. Bottoms up.

At the end of the day, only time will tell with what defines the mixology and cocktail trends. Culinary cocktails, local resources, flavor-infused vodka… I wonder what 2014 will bring.

From BizBash: Golden Globes Dinner Preview

Photo taken from The Braiser

Last Thursday the Beverly Hilton opened its doors for a sneak preview of the menu for the 70th annual Golden Globes, airing live on Sunday, Jan. 13th.

A combined total of approximately 460 chefs, bartenders, culinary staff and servers will work the event, creating mouth-watering meals for an audience of 1,300.

 

Items on the menu include grilled artichoke with fennel tomato lemon mousse and flat-iron beef with grilled sweet pickle pepper.

To see the menu in full detail read the rest of the article on BizBash.

Holiday Playlist

Okay so we are a little holiday happy here on the blog but what can I say, I love it! And most of all I love the traditions and the warmth that seems to emanate from so many people during this time of year. I’ve put together a holiday playlist. In it you will find samplings of tracks perfect for the most romantic of winter nights and the coziest of Christmas mornings. Enjoy!

 

Thanksgiving Party Ideas

Before you start busting out the Christmas music and brace yourselves for Black Friday insanity there comes a day of thankfulness, family and friends, and more than anything else, food.

Whether you are planning a formal dinner for every family member you have or hosting a small get-together with friends, there are tons of fun and creative ways to be the perfect host (or hostess) and make next Thursday one for the books.

Greet your guests with a Thanksgiving tree and have them write a couple things they are thankful for on paper leaves to hang Christmas-tree style. After everyone is in a food coma you can gather the leaves and read a few. Sound cheesy? Maybe, but it beats the standard “everyone go around and say one thing [thattakes10minutestosay] they are thankful for.”

simplyvintagetree.com

The Simply Vintage Tree blog shows a creative way to make your tree.

Thanksgiving Dinner can be as simple or elaborate as the host wants. Fairplex executive chef David Teig gave us one of his favorite holiday recipes for those of you who want to try it out:

Grandma Carol’s Cornbread Pecan Stuffing

  • 2 lb. cornbread
  • 12 oz. 1”diced fennel
  • 12 oz. 1” diced onion
  • 3 oz. chopped garlic
  • 3 cups chicken stock
  • 2 cups toasted pecans
  • ½ cup extra virgin olive oil
  • ¼ cup ground fennel seed
  • ½ cup chopped fresh sage
  • Salt and pepper to taste

Dice cornbread into 1.5” cubes.  Sweat fennel, onion and Garlic in olive oil until translucent.  Mix cornbread with fennel, onion, and garlic.  Mix in remaining ingredients and season to taste with salt and pepper.  Stuff in turkey and Roast or put in medium roasting pan and bake covered at 350 degrees for 90 minutes.

For the munchies: For a fun snack try creating turkeys using Oreos, candy corn, mini-Reese’s peanut butter cups and other candy. From personal experience I can vouch that these babies meet your sugar fix and then some.

 

Let’s talk decorating. Every set-up is different but Thanksgiving usually involves sitting around a table covered in food at some point.

  • divinepartyconcepts.com

  • To create a warm and welcoming atmosphere, try lighting different types of candles. Opt for glass or patterned jars filled with almonds, pinecones, sand and other textures.
  • Choose your centerpiece, whether it’s the beautifully dressed turkey or an elaborate piece of decor.
  • Miniature pumpkins, pine cones and scattered autumn leaves creates an outdoorsy fall look.
  • Clinking glasses of wine, plates of food being devoured, the sound of Turkey Day football in the background, chatter and banter across the table… you know your guests and the atmosphere that will suit them best. The decorations are the backdrop of that, not the centerpiece.

At the end of the day, whether you’re running an event center or hosting at home it is all about your guests. Delicious food, good conversation, a glass of wine, tasty desserts and maybe a little bit of chaos and you have yourself a Thanksgiving party. Just remember to be a gracious host and leave room to relax a bit yourself.

And whatever you do, make sure you’re not like Marney.

Happy Thanksgiving from Fairplex!